Primesight CEO Joins AMA 2017 Judging Panel

Primesight CEO Naren Patel has joined the Asian Media Awards 2017 judging panel.

The Asian Media Awards judging panel is made up of some of the most respected individuals in the Asian media industry who are chosen for their expertise in specific media areas.

Naren joined Primesight in 1991 as a Financial Analyst and a few years later, having IPOed the business on the London Stock Exchange aged 31, he was one of the youngest MDs of a listed company.

In 2007 Naren partnered with the Private Equity firm GMT Communications to buy Primesight from SMG plc.

In late 2009, they completed the acquisition of Titan’s (previously Maiden Outdoor) billboard portfolio, and therefore successfully moved Primesight to the leading player in the billboard sector of the UK Outdoor market.

Primesight is in the process of digitising its advertising panels, which started in cinema foyers and has moved to their billboard estate.

They have over 75 large format digital billboard locations in top cities across the UK and over 100 small panels in Cinemas.

In 2016 Primesight won Media Week’s Media Brand of the Year and Campaign’s Outdoor Sales Team of the Year.

Naren is a Council member and ex-Chairman for Outsmart (the OOH industry body), has been a Director of Route and is a NABS trustee. He enjoys cycling, golf, squash and running, and completed the London Marathon in 2016.

All the judging panel members can be viewed at

This year’s Asian Media Awards returns to the Hilton Manchester Deansgate on Wednesday October 25 2017.

The official shortlist announcement will take place at ITV, The London Studios on Thursday September 21 2017.

A full list of all categories including special awards can be viewed at

Previous recipients of an Asian Media Award include Krishnan Guru-Murthy, Waris Hussein, Art Malik, Mehdi Hasan, Nina Wadia and Anita Anand.

The University of Salford are premier sponsors and partners to the event include ITV, MediaCom, M.E.N and Press Association Training.

The official Charity Partners for 2017 are Sightsavers.

The event is also supported by Manchester Metropolitan University, Routes Into Languages, AMT Lawyers, Hilton Manchester Deansgate, Supreme Dream Events, Payal and Cleartwo.

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